#Threads, #Twitter, #SocialMedia, #SocialMediaComparisons, #SocialMediaPlatforms, #SocialMediaFeatures, #SocialMediaPrivacy, #SocialMediaEngagement, #SocialMediaPopularity

Introduction: Meta’s Twitter Rival ‘Threads’

Threads vs Twitter:

OwnershipMeta (formerly Facebook)Twitter, Inc.
PlatformiOS and AndroidiOS and Android
Target audienceClose friends and familyPublic
Maximum character limit500280
Ability to create private threadsYesNo
Stories featureYesYes
Live location sharingYesNo
Sticker packsYesNo
Data collectionHealth, financial, precise location, browsing history, contacts, search historyBrowsing history, purchases, contact
Privacy track recordQuestionableMixed

Threads is a social media app that was created by Meta (formerly Facebook) in 2020. The app is designed to be a more intimate and personal way to connect with your close friends and family. Threads is linked to your Instagram account, so you can use the same username and password.

Meta’s new app Threads bears a striking resemblance to Twitter. Users can post text, images, or videos, as well as like, share, or repost content. Threads accounts are synched to Instagram at the outset, allowing users to keep their usernames and retain followers. Posts can be up to 500 characters long and include links, photos and videos up to five minutes long.

Meta's Twitter Rival 'Threads'

One thing Threads has not copied from Twitter is the ability to message other users directly. However, Meta CEO Mark Zuckerberg has promised that this feature will be added in future updates.

Zuckerberg posted on his new app hours after launch, writing: “The team did a great job with Threads v1. A long journey ahead but a really talented group built a strong foundation.”

Threads is currently available for iOS and Android devices.

How to Use Threads

To use Threads, you first need to download the app from the App Store or Google Play. Once you have installed the app, you can create an account using your existing Instagram login credentials. Once you are logged in, you will be able to see a list of your followers and you can start sharing updates with them.

Step-by-Step Instructions to use Threads

Here are the step-by-step instructions on how to use Threads:

  1. Download the Threads app from the App Store or Google Play.
  2. Open the app and sign in using your Instagram login credentials.
  3. You will be prompted to create a profile. You can choose to import your Instagram profile information, or you can create a new profile from scratch.
  4. Once you have created your profile, you will be able to see a list of your followers. You can start sharing updates with them by tapping on the “+” button in the top right corner of the screen.
  5. You can choose to share text, photos, videos, or GIFs. You can also add location tags and emojis to your updates.
  6. When you are finished sharing an update, tap on the “Share” button.

Latest Updates on Threads

Since its launch, Threads has been updated with a number of new features, including:

  • Reactions: You can now react to updates with emojis.
  • Live Location: You can share your live location with your followers.
  • Sticker Packs: You can now use sticker packs to add more personality to your updates.
  • Threads for Business: Threads is now available for businesses. Businesses can use Threads to connect with their customers and promote their products or services.
Why has EU not allowed Threads?

As of now Threads App has not launched in the European Union, as the company works out how data sharing between Threads and the Instagram App will be regulated. Meta is waiting for more guidance around the Digital Markets Act, new EU competition rules that govern how large online platforms use their market power.


Threads is a great way to stay connected with your close friends and family. The app is simple to use and it offers a number of features that make it a more intimate and personal way to communicate. If you are looking for a new social media platform to try, I recommend giving Threads a try.

Here are some additional tips for using Threads:

  • Use the “+” button to add photos, videos, and GIFs to your updates.
  • Use the “Hashtags” feature to categorize your updates and make them easier to find.
  • Use the “@” symbol to mention other users in your updates.
  • Use the “Direct Messages” feature to send private messages to your friends.



Threads has been branded Meta’s “Twitter killer”. The company has a long history of introducing new features based on the success of rival firms.
In 2016, Instagram added a feature called “stories” to Instagram, or user posts that disappear after a fixed amount of time, in response to the rising popularity of Snapchat.
More recently, the company’s new short-form video feature “Reels” has sought to challenge the rise of TikTok.
The launch of Threads coincides with a series of decisions by Twitter owner Elon Musk that have sparked controversy, including limiting the number of posts users could see.
Threads claims to have acquired 10 million new users overnight, an impressive feat — which included celebrities like Jennifer Lopez and Kim Kardashian and a host of corporate brands greeting users on the platform.
However, due to ongoing regulatory concerns, the app is not currently available in the European Union.
In May, Meta was hit with a 1.2 billion euro ($1.3 billion) fine by its lead EU privacy regulator over its handling of user information, and ordered to stop transferring users’ data to the United States.
It remains unknown if or when Threads will be made available in the EU.

Are there any data privacy concerns in the Threads?

The mandatory privacy disclosures on iOS reveal that the app has the potential to gather sensitive user information for the purpose of profiling their digital behavior. This includes data such as health and financial records, precise location, browsing history, contacts, search history, and other private details.
Similarly, Twitter also collects certain types of information including browsing history, purchase details, and contact information. The main distinction between Threads and Twitter lies in their financial features, as Twitter does not provide any payment options on its platform.
Nevertheless, Meta has faced criticism regarding its track record in safeguarding user privacy.

Is threads same as Twitter?

No, Threads is not the same as Twitter. They are both social media platforms, but they have different features and target audiences.
Threads is designed for close friends and family, while Twitter is a more public platform. Threads also has a number of features that Twitter does not, such as the ability to create private threads and the ability to share your live location.

Read: Comparative chart above.

Why is threads better than Twitter?

Compared to regular non-Twitter Blue subscribers, Twitter imposes a character limit of 280. In contrast, Threads offers the advantage of longer posts, allowing up to 500 characters.

How many tweets per thread?

With threads, your Twitter community can easily follow along with the conversation. Twitter gives you the ability to add up to 25 tweets in a single thread. And each tweet in that thread can feature images, GIFs, polls, etc. just like a standard tweet does.

Why are Twitter threads so popular?

Threads are a great way to tell a story, share an update, or connect with your followers more personally. They allow you to share your thoughts and feelings in a concise, easy-to-read format and are full of visuals. In short, Threads allow you to tell a story between a pool of to-the-point tweets.

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